Sony’s Next Amphibian – WaterProof Android smartphone

Sony launches the next in the waterproof smartphone series. The Sony Xperia ZR smartphone brings with it a lot more capabilities if not better enhanced performance.  The Director of Xperia Marketing at Sony Communications Mr. Calum McDougall went on to say that the Xperia ZR combines Sony’s renowned camera technology with never seen before water-resistance capabilities so users never have to miss another moment again. The device runs on the latest update in the Android operating systems – Android 4.1 more popularly known as Jelly Bean. As is usual with Sony smartphones, the ZR also comes with the custom Sony interface.

The ZR can hold it’s breath under water for as long as 30 minutes and can dive as deep as 5 feet deep and can record full HD videos and click photos as well (flash optional) with its 13 megapixel fast capture camera; all thanks to the “Exmor RS for mobile” and HDR support for photos and videos for and and all conditions. A dedicated camera button makes it easy to click pics on the go. The phone houses a quad-core Qualcomm Snapdragon S4 Pro 1.5 GHz processor with 2 GB RAM under the hood; with 8 GB internal storage space which can be expanded to 32 BG with a micro-SD card. 4G Long Term Evolution (LTE), Near Field Communication (NFC), and Sony’s Digital Living Network Alliance (DLNA) connectivity features have also been included. The phone boasts a 4.6 inch HD Reality display with an OptiContrast OLED screen, equipped with technology borrowed from the Bravia series to reduce glare. So no need to shield the screen from the sun anymore.

Although Sony hasn’t said much about the price range for the Xperia ZR, it is said the the device will hit global markets during the second quarter of 2013. But whatever the price be, looks like there are going to be a lot of takers. It looks like Sony has come up with the ultimate way to make sure sales don’t dry up – Waterproof phones!