Facebook yesterday feb 1st filed for a $5 billion IPO. Here are some of the information which the company has filed in its S-1 form, published by the SEC. The complete S-1 Form available here : Click Here
1. IPO Listing Details
NASDAQ ticker name: FB
Date founded: 2004
Lead IPO underwriters: Morgan Stanley, JP Morgan, Goldman Sachs
2. Facebook Employee and Active Users
Number of employees: 3,200
Number of monthly active users as of December 31, 2011: 845 million
Number of daily active users as of December 31, 2011: 483 million
3. Facebook Profit
Net profit in 2011: $1 billion
Revenue in 2011: $3.711 billion
Revenue in 2009: $777 million
4. Facebook Cash Balance
$3.9 billion: Facebook’s cash pile in 2011
$305 million: Facebook’s cash pile in 2008
5. Faecbook Revenue shares
Percentage of revenue derived from advertising in 2011 : 85 %
Percentage of revenue derived from advertising in 2010 : 95 %
Percentage of revenue derived from advertising in 2009 : 98 %
Percentage of revenue derived from Zynga in 2011 : 12 %
6. Mark Zuckerberg’s Renumeration
$1.49 million: Mark Zuckerberg’s compensation in 2011
$30.9 million: Sheryl Sandberg’s compensation in 2011
7. Facebook Challenges ahead
Risk Factors: Increased mobile engagement — Facebook’s over 400 million mobile users are a threat to the company, because ads and commercial content are not displayed on Facebook mobile apps.
8. Future Uphills
Competition — Facebook asserts that its competitors (listed as Google+, Cyworld in Korea, Mixi in Japan, Orkut in Brazil and India and vKontakte in Russia) could pose a risk to the company’s future revenue by making it more difficult to locate Facebook in search or by “integrating competing social networking platforms or features into products they control such as search engines, web browsers, or mobile device operating systems”.
