Spend more time on Facebook!? Well, its because of your timeline News Feed! People vary and their interests vary.
Once when people blamed Facebook, for its new revenue concept of forcing users to pay, for promoting posts, Facebook came forward and said that the posts appear in a user’s timeline depending on the type of post (photo, text, video) and user’s interaction or engagement with the poster recently. Also, a more popular post will get more visibility Facebook.
Facebook also claims that this ranking system will improve the quality of the user experience on the site. And this algorithm is called EdgeRank.
Check out the infographic below by PostRocket.com, to understand EdgeRank easily.
Source : PostRocket
